Houndwell was born on our family’s regenerative farm - where healthy soil, thriving animals, and natural balance are at the heart of everything we do. Over the years, we’ve seen the incredible difference that real, nutrient-rich food makes for our working dogs. Their coats gleam, their eyes are bright, and their energy never fades - living proof of what nature can do when it’s in balance.

But we also noticed a stark contrast beyond the farm. So many dogs today are struggling with itchy skin, dull coats, allergies, and chronic inflammation. We realised that the same modern shortcuts affecting human health, processed diets, chemical-laden products, and disconnected living were quietly harming our dogs too.

Houndwell was created to be part of the solution.
We use the same care and integrity we bring to the land to craft clean, functional formulas that support canine wellness from the inside out. Each ingredient is chosen with purpose, from grass-fed tallow rich in essential fatty acids to mineral-dense kelp and probiotic cultures that nurture gut health and immunity.

We believe that a healthy dog starts with nature - not synthetics. Through regenerative sourcing, ancestral nutrition, and gentle grooming care, our mission is simple:
to restore the natural vitality that dogs were born to have.